Google Webmaster Tool Navigation

Hi All,

On 1st July Google launched a navigation in Google Webmaster Tool to make it easy for the webmaster to understand.

Now the navigation system works accordingly to the Google search:

Search Appearance : This contain structure data, data highlighter, HTML improvement and sitelinks. Site appearance helps Google to understand website content also notify if there are any potential issue with the HTML.

Search Traffic :  Here you can find information about which keywords are performing well, links point to your website and internal linking structure.

Google Index : Here you can analyze how google indexed your website, which keywords are mostly used in your content and also you can remove unwanted or 404 pages using Remove URLs.

Crawl : This is most essential for all webmaster, here you can see during crawling of your website Google find any issue with your website which shows in Crawler Error. Crawler stats shows statistics how many pages Google crawled in a day and how many kilobytes downloaded per day. Fetch as google bot where you can force Google to index your page or a page and all linked page. Blocked URLS shows which pages are blocked through robots.txt file also you can test if any pages blocked with incorrect robots file. Sitemap you can submit your XML sitemap here for regularly crawling of your website.

Regards,
Bhavesh Goswami.

Warning to website that participate in paid linking

Google is now going to be very strict to website that selling or passing a page rank. In recent Google updates they gave reminder to all websites who are selling or passing link to manipulate page rank and website ranking. Beware if you are one of them, Google count this technique as a violation of their quality guideline and website losing their trust in search ranking.

Many websites already affected with paid linking violation. In Google Webmaster Tool if its showing a notification message stating that Google found some unnatural or unethical links point to your websites or your website point to other website to only passes page rank, this is indication that you lost trust rank in Google search result page.

You can still offer paid link but make sure that all links point to out to other website must be with rel="nofollow" attribute. If you think your website rank went down then it might be possible your website lost trust rank in search result. Try to remove links that pass page rank or link them with nofollow attribute. If you got a penalty for paid linking then after above correction you need to submit reconsideration request. If you had a manual webspam action then someone from Google Team will review your website and you will be notified with the status if your application was rejected or granted.

Google also warn that they take this issue seriously. If you want to rank high or maintain your current ranking then do not participate in Paid Link or Buying a link. Always use nofollow attribute when participate in Paid link. If you caught in to buying links then your website might loss trust rank, loss page rank or in worst case will be removed from Google search result.

So, try to follow Google Quality Guideline, only use white-hat SEO tactics, never participate in link farm or paid link, don’t do keyword stuffing, try to make your website for your visitors not for search engine.

Regards,
Bhavesh Goswami.

Google Webmaster Disallow Tool to remove unnatural links

Hi All,

This is extremely important for all webmaster, Google taking serious action when they found unnatural links, paid links or link scheme during crawling. Sometimes webmaster participate in link scheme to manipulate natural search engine ranking and sometimes we dont have control on unnatural links that point to our website. These unnatural links might harm search engine ranking. Lots of website traffic and ranking goes down because of this unnatural and spammy links on which webmaster dont have any control.

World's top search engine Google today announced a new tool to remove such links. In a webmaster tool they introduced a new tool in which you can tell Google to disallow unnatural links that point to your website while accessing website. This is amazing feature and lots and lots webmaster will get benefit from it. Its always headache to remove these type of unnatural links and Google did a wonderful job to remove such links from the account.

Open this link: http://www.google.com/webmasters/tools/disavow-links-main

Then you need to select website for which you want to remove unnatural links.
Now click on Disallow Link button then you will be prompted to upload a file with the link that you want to disallow.

Here is the file format that you need to upload

# Contacted owner of spamdomain1.com on 7/1/2012 to

# ask for link removal but got no response

domain:spamdomain1.com

# Owner of spamdomain2.com removed most links, but missed these

http://www.spamdomain2.com/contentA.html

http://www.spamdomain2.com/contentB.html

http://www.spamdomain2.com/contentC.html

Once file uploaded for disallow Google need to recrawl and reindex website and it will take few weeks to take into consideration of link disallow request.

For more details visit: http://googlewebmastercentral.blogspot.com/2012/10/a-new-tool-to-disavow-links.html

Regards,
Bhavesh Goswami

Google Annnounce Webmaster Academy Program

Google Webmaster Academy

In recent update as on 22^nd May 2012 Google introduced a Google Webmaster Academy. If you are developing a new website then you must go through this material. This online academy provides practical tutorial. If you are new to SEO and want to start learning optimization process then you must go through this tutorial. This tutorial includes with all important topics that helps to optimize your website and how to improve indexing and ranking of your website.Also this helps you to understand Google Webmaster Tool features and how you can utilize it for better ranking.

To see in depth click on this link: Google Webmaster Academy Program

Regards,

Bhavesh Goswami.

Important of HTML Tags in SEO

If you are webmaster and not sure which HTML elements are important in website optimization then you must read this post.

Bold Tag < bold >< /bold >: This tag is important only if you want to make a special word more stylish it will nothing to do with SEO. If you bold your keywords then search engine will only consider it as stylish font and will not give any importance.

Strong Tag < strong >< /strong >: This tag represents important of particular word. If you want to optimize your website for specific keyword then use < strong > tag instead of < b >.

Italic Tag < i >< /i >: This tag represent a word that is represent alternative word or mood. Use this tag to identify a name, technical term, designation, natural phrase from other language, etc…

Emphasis < em >< /em >: This tag is different then Italic Tag because the Emphasis represent the word that is intend to stand out of the paragraph. If you want to give an important to word then strong tag is more appropriate.

Google Updates - Better Meta Title in Search Result

Hi,

As we all know Page Title or Meta Title is the most important factor in better ranking in search result. Writing a descriptive and informative page title led to a top position in different search engines. Google recently updated blog that contain information about how they improved their robot to show a better page title in their search result. They give advise to write a descriptive, informative and unique page title.

In some cases when Google unable to find page title or find page title less informative or not related to search query, in that case Google fetch page title from within the page, from ODP (Open Directory Program) or from any other source where they find Title informative and related to user search query.

For example if you title is like:

Example Meta Title: SEOFuture Blog Spot – Home Page

This title is less informative and search engines will unable to find any relevant keywords from the page title. In this case they will show page title from the other resources specified above.

In some case webmaster uses same Page Title for all pages and it is hard to differentiate page that related to user search query. Google try to find most relevant page title that comply with user search keywords and substantially it improves the click through ratio and help user to find most relevant website they are looking for.

Regards,
Bhavesh Goswami.

Trouble Accessing GTalk after 2 Step Verification

Hi All,

Recently lots of Gmail accounts hacked and to prevent hacking Google offer 2 steps verification. Many of Gmail users followed verification process but after that Gtalk is not working. After 2 steps verification code if you try to singin to Gtalk account it will show Wrong Password error.

Here is the solution of Gtalk Wrong Password Error:

1. Go to account setting: Go to Edit link of 2 Step Verification if you wish to change verification method or backup verification code.

2. To use other apps again go to Account Setting and then click on edit button for Authorising applications & sites. Once you click on the Edit link you will see a Tab

"Step 1 of 2: Generate new application-specific password". Here enter Gtalk and you will receive Password that you need to use in your Gtalk account and it will work as before.

I hope this information help you to access your Gtalk account as before.

Regards,
Bhavesh Goswami.

Skype is now Product of Microsoft

Hello Friends,

Today Skype officials announced that the deal between Microsoft and Skype has been closed and skype is now a division of Microsoft. Click below link to read full official article

Tony Bates Weighs in on Microsoft's Acquisition of Skype

Regards,
Bhavesh Goswami.

Get your page cached with Google Fetch as Googlebot

Today Google announced : If you wish to get your page cached and index quickly then this feature is now available in Google Webmaster Tool. To get your page cached quickly go to Webmaster Tool and then go to Fetch as Googlebot which now provides a way to submit a new or updated URL to Google for indexing. If anyone submit a URL like this then the page will be cached instantly usually within a day. Google also clarify that “we don’t give guarantee about URL submitted this way will be indexed”. This will not effect Google regular caching and indexing process.

This will definitely help website owner or webmaster who recently updated their page or added new valuable pages to their website. Now without waiting you can invite Googlebot to crawl a new or updated page.

How to submit your URL:
Login to your webmaster account >> Then go to Diagnostic >> Fetch as Googlebot to fetch the URL you want to submit. After submitting URL you will see a new link to submit page for indexing. Once you submit URL it will drive you to dialog box that allow you to choose whether you want to submit only submitted URL or URL and all linked pages.

Limit: You can submit 50 URLs in a week and when submitted with all linked pages then the limit is 10 URLs per month.

Submit URL without Webmaster Tool:

You can directly submit URL for inclusion without verifying owner ship of domain. Go to Crawl URL Form and submit web pages to get cached and indexed quickly. Keep in mind still the same limit applies for verified users.

So, now don’t wait long for Google to come and cache your page. Now you can tell Google to cache and index your page.

Post your comment if you have any question.

Regards,
Bhavesh Goswami,
SEO Expert.

Google Made URL Removal Request Easy

This is really a helpful for webmaster and website owner to remove unwanted web pages or accidentally make private web pages live which is now cached by search engines. If you have verified your ownership of website in Google Webmaster Tool and want to remove unwanted URL then now you don’t need to block such pages before requesting URL removal.

Removal Request Persist for 90 Days Period

When a URL submitted for removal in Google Webmaster Tool, Google consider it as a temporary removal request and continue crawling for 90 days period. In this 90 days period Google will crawl pages but not display in their search results. At any time during this 90 days period you can cancel removal request. After 90 days the pages submitted for removal can reappear in search results. So, this is helpful if by mistake you have uploaded some personal data that you don’t want Google to crawl.

Permanent Removal Request

If you wish to remove your website content permanently from Google search results then you must block your webpage using following blocking parameters:
1. Make sure that the page no longer exists by returning 404 or 410 HTTP Status code.
2. Block such page using robots.txt file.
3. Add no-index meta tags in page you want to remove.

Google interpret this as a permanent removal request and remove page permanently from their search engine till any of the following blocking parameters present on the page. If you in future you remove blocking parameter Google may crawl the page again and start popping up in their search result.

Free Calls to US & Canada through GMail

Hello My Friends,

In year 2010 Google launched Voice Call at free of cost to call your relatives or friends who are living in US & Canada at no cost.

Just login to you Gmail account and under your Chat Box you will see an Icon for Voice Call. Before you start using you need to download software.

Great work Google. Keep it up.

Verify Google Analytics through Google Webmaster Tool

Now its easy to verify your Google analytics account using Google webmaster tool. If you are using same email accounts to access analytics and webmaster tool then from now you don’t need separate verification, you can now verify Google Analytics accounts using your webmaster tool.

Not only you can access your Google Analytics profile but you can also access some important analytics features through your webmaster tool.

Which features you can access in Webmaster Tool:

1. View Google Analytics referring pages report. To view this repot you need to
login to webmaster tool and then go to Links to your site page.
2. Also you can now easily access Analytics account directly from the top left bar
when you are viewing site related pages.

How to verify Google Analytics through Google Webmaster Tool

1. Login to Webmaster Tool.
2. Click on Manage next to the site you want to verify for Analytics.
3. Then click on Google Analytics Profiles.
4. Select the profile you want to associate with the site.
5. Click on Save to start viewing Google Analytics for your site.

Regards,
Bhavesh Goswami.

Google Website Clinic for Non-Profit Organization Websites

Hi Friends,

On 25th Oct 2010 Google search quality team announced a Website Clinic for non profit organization websites where website owner submit their website and Google webmaster team will offer broad advice that help to improve user experience.

Main goal behind this clinic is to help non-profit organizations but you can also submit your website for review if you are small business or government websites. Before submitting your website for reviewing your website by Google you must read their submission guidelines.

How to submit your website for review:

First you need to register for site clinic by filling up the form. After registering your website Google experts will review your website and will determine trends and share for best practices to improve your site quality and user experience. After reviewing your website Google experts will submit their suggestion in follow-up posts that comply with the standard webmaster guidelines. By submitting your website for review you must permit Google to use your website as reference in their follow-up site clinic posts.

Here are the guidelines you should go through before submitting your website:

1. Your site must be registered non-profit organization.
2. You must verify the ownership of websites by submitting in Google Webmaster Tools.
3. Go through the Google Webmaster Quality Guideline and try to follow guideline as much as possible.

Regards,
Bhavesh Goswami.

Google Launched new SEO Startup Guide

Hi All,

Google officials announced on 28th Sep 2010 that they have launched a new SEO Start Guide. Google first SEO start up guide was published locally before 2 years and now they have launched a new version of start guide that covers more examples and glossary to understand different terms and factors that will help to optimize a website. Google SEO Start up guide is available in different 40 languages.

This start up guide includes all the important parameters like Meta tags, URL, content, sitemap, website navigation, anchor text, robots.txt, 301 redirects and much more. Also this start up guide gives you an idea about how to make your website user friendly and search engine friendly.

What's new on this start up guide?

1. Descriptive information on all aspects.
2. Image example to better understand the content
3. Term definition (Glossary) throughout the guide
4. How to optimize mobile website
5. Colorful text with snippet to for better understanding
6. Useful information about social media optimization

These are the important topics that covered in this latest version of Google SEO Startup Guide. If you are curious to what else includes in this latest SEO Startup guide then click on the below link to download PDF file:

Google SEO Startup Guide Download

I am sure this will definitely help you in your website optimization process.

Regards,
Bhavesh Goswami.

Google Sitemap - Support different content type in a single XML sitemap

On 29th June 2010 Google announced additional features in their XML sitemap. Before it was not possible to add different content type in a single XML sitemap but now you can add different content types like video, images, mobile URLs, code or geo information in your Google XML sitemap.

Google XML sitemap is the best way to let Google know about different pages and content of website and site owners and webmaster use this powerful tool get index by Google. They were working since 2005 from the time when they make this feature available and later introduced specialize sitemap formats that helps webmaster to add video, images, code, mobile URL and geographic content. Finally on 29th June 2010 Google had successfully introduced a single sitemap that accommodate different content types in a single file.

Here are the examples of different sitemap structure that used to specify different content type in a single Google XML sitemap.

<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
        xmlns="http://www.sitemaps.org/schemas/sitemap-image/1.1"
        xmlns="http://www.sitemaps.org/schemas/sitemap-video/1.1">
  <url> 
    <loc>http://www.example.com/foo.html</loc> 
    <image:image>
       <image:loc>http://example.com/image.jpg</image:loc> 
    </image:image>
    <video:video> 
    <video:content_loc>http://www.example.com/videoABC.flv</video:content_loc>    
      <video:title>Grilling tofu for summer</video:title> 
    </video:video>
  </url>
</urlset>

Some old features will still remain same like you can include maximum 50,000 URL in a sitemap and sitemap site must not exceed 10 MB.

Regards,
Bhavesh Goswami,
SEO & Web Promotion Expert.

Tips on speed up your website

As we all now aware that Google consider site speed as a new ranking algorithm and we all need to start worry about how to increase page speed. There are around 200 factors that Google consider for ranking of any website in Google search and site speed is one of them. We all know about on page optimization, off page optimization, social book marking, forum submission, etc. These all parameters are consider for effective ranking in search engines but know start thinking about increase site speed.

Google and Mircosoft did lots of research about the page loading effect on user experience and final conclusion is people stay on the website that load quick. Here are few things that every webmaster and website owner should consider.

I highly recommend to download YSlow that will show your website overall score. This score will give you exact idea how much exercise you require for your website to load faster. Compare your competitor’s websites and check how much they score, if you score is lower than your competitor then you need to worry about your website performance.

Reduce page size - Remove all unwanted tag from HTML tags and space from your HTML code.

Don't use inline CSS - Instead of using inline CSS create a css file and call file on every page of your website that will also help in reducing download speed.

Progressive rendering web page - Progressive rendering is very helpful as browser shows whatever information they have and progressively wait for other data to load. To implement progressive rendering on your website put your style sheet at the top of the page so browser display step by step informative and load your website as soon as possible.

Fewer HTTP request - Reduce the number of HTTP request as this will help quick rendering of your web page. You can minimize HTTP request by combining files, combine css and combine scripts.

Include JavaScript at the bottom - Use javascript at the bottom of the page this will help to load your page quick. When browser download javascript it will stop downloading your website data, so any parallel downloading will stop when browse request Javascript downloading.

GZip Compression - This is very important as it will help to reduce the size of the web page and make website load quicker. If your website developed using PHP then you can put simple code at the top of the page for GZip Compression, here is the code



We have successfully implemented this on our website at WebHostingWish. Try to find any tool that will check Gzip Compression.

Increase Browser Cache - This is another important aspect that helps to reduce the web page rendering time. Increasing browser caching will help loading your web page faster, this work like this if someone visit your website browse cache all data of your website and for any subsequent visit you don’t need retrieve data again as its already stored in cache. You can write command in you .htaccess file for browser cache.

So, keep all above mentioned factors in mind that will definitely help to load your website quicker and eventually help to rank better in Google for your important phrases.

Regards,
Bhavesh Goswami.

Site Speed - A New Algorithm in Google Search Ranking

This is was recently announced by Google that they have included site performance (site speed) in their search ranking algorithm. This means if user request a site and if give quick response and open quickly then its chance for getting in top position will be high compare to other competitors websites that take long time to load.

So, from now webmasters need to worry about the design, development, scripts, images, etc. Fast loading websites give better user experience and keep them happy. User stay more on quick loading site then slow websites. Google use variety of factors and sources to determine website speed compare to other websites and depends on that quick loading site get higher position compare to slow websites.

You can download Yahoo YSlow that help you in optimizing your website speed.

Webmasters get ready for this new change in ranking algorithm and start thinking about how to compress the web page size and improve loading time.

Regards,
Bhavesh Goswami.

Multi Language Website - Tips and Tricks

Hi All,

Multi language website is important when your target audience located in different countries that speak different languages. For example if you have English website for English audience and also want to target French speakers then your need to create a different websites for different audience.

Here are tips about multilingual websites:

URL Structure:

Keep it easy and understandable, this help user to identify which language website they are reading. You can create a sub domain or create sub page to identify language. For example

http://www.mywebsite.com/en/index.html
http://en.mywebsite.com/index.html

If you want to target French speakers then use following URL structure

http://www.mywebsite.com/fr/index.html
http://fr.mywebsite.com/index.html

This helps users and search engines to know for which country this website translated for. If you want to make URL in non-English then use UTF-8 character encoding. Always use UTF-8 encoding if you are not sure which one is perfect for your website.

Tips for properly crawling and indexing multi language website

Google recommend not use automated translation tool for language translate. Most of the automated language translation software not work perfectly and if your website represent wrong information or if your user unable to understand what you have written then you might loss your business.

Cross link all your language pages, if someone viewing your product page in English put a direct link to other countries so search engines and user can easily find same detail in other languages. This make easy for users to navigate to your website.

Also Google not recommend automatic redirects as this prevent users to view your website in other language. If you have done automatic redirects, if English reader viewing your site from France then they probably unable to view English version of your site and you loss your potential visitors. Write different content for different language, don’t set cookies to redirect user to other language.

If you have any further question please post comment here and I will be happy to answer your questions.

Regards,
Bhavesh Goswami.

Cross-domain duplication – Google Explanation

Google is always in process to help website owner and webmaster to fit again duplicate issue. On 15th Dec 2009 Google officials announced how to rectify cross-domain content duplication issue. Before few months Google published how to control duplication within same domain. Cross domain duplication is generally take place in shopping related websites. To help site owner to fight with this issue they are now announcing their support for the cross-domain rel=”canonical” link element.

Choose preferred domain

In general what happen when search engines find duplication? Google take one copy of the website and filter other duplicate domain, now they don’t penalize for duplication but avoid to show duplicate domain in their search result. Sometimes it happen Google take wrong domain in consideration and popup it in their search result, to avoid this Google announced how to fight again cross-domain duplication.

Reduce duplication within the domain

Before starting with cross-domain duplication you must reduce duplication within the domain. Click on the below link to know how to reduce duplication within the domain
http://seofuture.blogspot.com/2009/02/specify-your-preferred-url-canonical.html

Use 301 redirect when possible

Use appropriate 301 redirect. This redirect helps search engines to understand which your preferred domain is and also help to clear which URL should be indexed. This is the best method to let everyone know which preferred content is. When you use 301 redirect make sure none of the URL who redirect not blocked by robots.txt file. Also don’t forget to specify your preferred domain with www or without www in Google Webmaster Tool.

Specify cross-domain rel=”canonical” link element

This canonical link element is useful in the case where its not easy to setup redirects. In this case user rel=”canonical” link element to specify which domain and URLs are you preferred to index. For example you have two different websites like www.xyz.com and www.abc.com , now both websites supply same content and your preferred domain is www.xyz.com, here you use canonical link element like rel=”http://www.abc.com” this will tell search engine that xyz.com is your preferred domain for indexing.

If you still have any doubt regarding this cross-domain duplication issue please feel free to post a comment and I will be happy to assist you to get rid of it.

Thanks & Regards,
Bhavesh Goswami.

Check Your Website Speed - New Feature in Google Webmaster Tool

Google announced on 2nd Dec 2009 about the new feature recently included in Google Webmaster Tool. This tool help website owner to check the speed performance of their websites. This new feature will allow you to check the speed of your website and to know more about how to make your website load faster to improve user experience visit following page

http://code.google.com/speed/articles/

These steps guide you to make your website load faster.

Visit Google webmaster tool www.google.com/webmasters/tools/ and verify the ownership of your website and then you will be able to check the performance of your website. Under Labs tab you will find a link with Name Site Performance and Google will show the chart that describe the how much time your website take while loading.

Regards,
Bhavesh Goswami.